Case Study 3
Candidate Attraction
right click are highly experienced at designing and delivering ongoing advertising campaigns that attract sufficient volumes of candidates to meet our clients’ requirements. We achieve this through both the volume and quality of advertising that we place.
As an example of our attraction capability, in January 2009, the average number of applications for an advertisement placed on Jobsite.co.uk was 6.10 responses per advert per week. Over the same period, right click’s advertising on Jobsite.co.uk for a single client site attracted 27.83 responses per advert per week – 4.5 times the national average.
The following statistics were from our one month’s candidate attraction campaign for a single client site (January 2009):
In January we attracted 1,554 unique applications for this single client site.
Of these 1,554 applications, 379 were progressed into right click’s recruitment process.
Of the 379 applicants progressed, 44 were submitted into our client’s internal process.